EMAIL MARKETING SERVICES
Email That Makes Money, Not Just Noise
your email list is probably your most valuable marketing asset and you're neglecting it
Most businesses collect email addresses and then do one of two things. Nothing, or blast the same generic newsletter to everyone once a month and wonder why nobody opens it. Either way, you're leaving money on the table.
Email marketing consistently delivers the highest ROI of any digital channel. Not social media. Not PPC. Email. The numbers have been saying this for years and most businesses still treat it as an afterthought.
SuperHub builds email marketing systems that actually generate revenue. Strategy, automation sequences, campaign design, list segmentation and performance tracking. We work with businesses across the UK from our base in Devon, handling everything from initial platform setup to ongoing campaign management. Whether you're starting from scratch or sitting on a list of 50,000 subscribers you've never properly marketed to, we'll turn it into a channel that consistently delivers.
What We Actually Do
Email strategy and planning — working out what to send, to whom and when. Not a content calendar pulled from a template. A proper strategy based on your customer journey, your sales cycle and what actually drives revenue for your specific business.
Automation sequences — the emails that run while you sleep. Welcome sequences for new subscribers, abandoned cart recovery for e-commerce, lead nurturing for B2B, re-engagement campaigns for lapsed customers. Set up once, optimised over time, generating revenue on autopilot.
Campaign design and copywriting — emails people actually want to open. We handle the copy, the design and the calls to action. Not templates with your logo slapped on. Properly crafted emails that look right on every device and drive the action you need.
List management and segmentation — splitting your audience into groups that receive relevant content rather than blasting everyone with the same message. Segmented campaigns consistently outperform one-size-fits-all sends on every metric that matters.
Platform setup and migration — whether you need a new email platform configured from scratch or you're moving from one system to another. We work with Mailchimp, Brevo, MailerLite, Klaviyo, ActiveCampaign and HubSpot. We'll recommend the right platform for your needs and budget rather than defaulting to whatever we get commission on.
Reporting and optimisation — tracking open rates, click rates, conversions and revenue generated. Then using that data to improve performance month on month. Every report ties back to business outcomes, not vanity metrics.
How We Work
We start by understanding your business, your customers and what you're actually trying to achieve. Lead generation? E-commerce sales? Client retention? The strategy changes depending on the goal.
From there we audit what you've got. Existing lists, current platform, past campaign performance, signup mechanisms on your website. Most businesses have more to work with than they realise but it's disorganised and underused.
We then build the strategy, set up the automations, design the templates and start running campaigns. You get a dedicated contact who knows your account rather than a support ticket queue. Monthly reporting shows exactly what email is delivering in terms of opens, clicks and revenue.
The whole point is to build a system that compounds. Every month the list grows, the automations get smarter and the revenue from email increases. It's not a one-off campaign. It's an engine.
What It Costs
- Email marketing setup (platform, templates, first automation sequence): from £1,500
- Ongoing campaign management (up to 8 campaigns/month): from £500/month
- Automation build (per sequence, e.g. welcome series or abandoned cart): from £750
- Full-service email marketing (strategy, campaigns, automations, list growth): from £1,200/month
Platform subscription costs are separate and paid directly by you. We recommend the right tool for your budget rather than locking you into something expensive.
All pricing is fixed. No hourly billing, no surprise charges.
SEO Frequently Asked Questions
It depends on your business. Mailchimp is fine for simple needs. Klaviyo is excellent for e-commerce. ActiveCampaign suits businesses that need strong automation. We'll recommend based on your requirements and budget rather than whatever pays us the best referral fee.
There's no universal answer but most businesses underdo it. Weekly is a good starting point for most. The key is sending content people actually want to receive. If every email is valuable, your audience won't mind hearing from you regularly.
Yes. We build signup forms, landing pages, lead magnets and website pop-ups designed to convert visitors into subscribers. List growth is part of the strategy, not an afterthought.
Industry average open rates sit around 20-25%. Our managed campaigns typically achieve 30-45% because we segment properly and send relevant content. More importantly, we track revenue generated from email so you know exactly what the channel is worth.
Absolutely. Your subscriber list belongs to you. If you ever want to move platforms or bring management in-house, all your data goes with you. We never hold your list hostage.
Ready to build something that works?
Book a free email marketing consultation. We'll look at what you've got, what you're missing and give you an honest assessment of what email could deliver for your business. No hard sell.